Hello,

My name is Cordelia. I am a strategic content design leader and UX writer specializing in ads, monetization, growth, compliance, regulation, user trust, and privacy.

You’re welcome here. Thank you for visiting.

Expertise

Core skills and craft

Strategic content design and systems thinking, including standards, carts, consents, north star vision, 0–1 spaces, and product narrative.

Ambiguous spaces

Navigating cross-functional, cross-company complexity and ambiguity in highly matrixed organizations.

Leading and influence

Driving alignment and influencing decision-makers through systems thinking, deep research collaboration, relationships, mentorship, and cross-product insights.

Balance and scale

Understanding the motivations and goals across an organization or body of legislation helps me to design clear, scalable solutions that balance the goals of business and regulators with the needs of users and policy makers.

What my colleagues say

“Cordelia was my entire team’s content design partner for critical initiatives in a heavily regulated space… Her exceptional business acumen, diplomatic communication, and ability to break down silos helped the team deliver the most impact for the business… I highly recommend Cordelia as a strategic thought partner in any capacity.”

— Yvonne So, Sr. Design Manager, Walmart

“Cordelia was a leader on ambiguous and challenging initiatives around ad data privacy… She connected dots across teams and innovated in experimenting with content and product strategy to effectively engage users and drive business outcomes.”

— Mike Linshi, Sr. Manager, Data Science and Analytics, DoorDash

“Cordelia’s ability to break down complexity into something understandable and approachable was remarkable… She helped craft the entire user experience, guiding users seamlessly through complicated tasks… Together, we transformed how Visa thinks about and designs B2B products.”

— Kerry Hebert, Design Director, Global Product Design, Visa

About

  • I help teams at companies like Meta, Google, and Visa navigate complexity, clarify strategy, and craft memorable narratives that connect needs with core values.

  • My toolkit extends beyond docs, decks, and sheets. I design in Figma using component libraries, and am learning how to prototype. I also use generative artificial intelligence (GenAI) like Gemini, NotebookLM, Claude, and ChatGPT. They help accelerate the administrative and objective fact-finding aspects of the job.

  • I love research and experimentation, getting and giving feedback, group critique, mentoring and scaffolding, and crafting scalable systems through hypothesis and iteration.

  • Great content design transcends writing. No matter the medium, it needs to deliver the right information at the right time to the right audience—meeting that person wherever they are in their journey.

Before working in product and experience design, I was in publishing, creative agencies, education, and the arts. I love my friends and little family, gardening, hiking, reading, music, and animals. —CC

Let’s connect

cordelia dot m dot chadwick @gmail.com